Now, the Western world is catching on, also wanting to enjoy the many benefits of collagen.
In Japan, collagen is a treasured health and beauty supplement. It comes in the form of capsules, powder or collagen drink. Recently, the collagen drink – a huge seller in Asia where women are the number one consumers, taking it to combat the signs of aging. While Japanese women have been consuming daily doses of collagen as a supplement to their diet for many years, this secret to the fountain of youth is now gradually making its presence felt in many countries.